The real barriers to big data and predictive analytics

    By: Mr. Adrian Bridgwater on Jan 06, 2014

    Europe-based VP of marketing and analytics for SAP James Fisher has made some comments this week on what the real barriers are to the adoption of big data and predictive analytics.

    Fisher argues that (as is often the case) it comes down to two things – skills shortage and time.

    "There is a common perception about the skills required to effectively draw insight from data and feed this back to the business. According to research commissioned by SAP, 75% of UK businesses believe that new data science skills are needed within their organisation -- and 81% would like specific training to integrate analytics into their day-to-day work," he said.

    He continues to say that however, with the increasing availability of newer predictive analytics technologies which are more intuitive and user-friendly, for the first time people at all levels of a business can 'self-service' their need for insight.

    You can read the SAP spokesperson's full comments on TechRadar now.

    Released: January 6, 2014, 7:55 am | Updated: January 6, 2014, 8:00 am
    Keywords: Analytics News | SAP Business Suite




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